Digital business offers countless opportunities to reach out to customers. To find out which of these options works best for our clients, testing is an invaluable step, such as:
- A/B testing
- Landing page design
- User response tracking
- Data evaluation
- Effective targeting
- Improved ROI
Testing helps us compare different versions of designs to find out which one performs the best. With an optimized website design, our clients are able to effectively target and reach customers.
Evaluate real user data
We work with testing tools such as Optimizely to track actual user responses to the different design versions. Metrics such as click-through-rates and conversion rates are important indicators of a website's performance.
Find the best designs
In close cooperation with our clients, we develop two versions of a website. Different attributes of these versions can be: placements of call-to-actions, color schemes or text arrangements. The goal of testing is to find out which version performs best in reaching customers and corresponding conversion rates.
Improve digital performance with OMMAX
- Digital experts at OMMAX
Our team consists of experts in design, marketing and data analysis. We apply sophisticated methods to help maximize digital performance and guarantee to take all important aspects of website design and performance evaluation into account when developing the best website for our clients’ businesses!
- Improve digital performance OMMAX helps business reach surpass goals: reach out to customers, enhance conversions, shape digital reputation and improve overall business performance!
Internet of Things and Online Advertising
Mobile usage increased tremendously in the past few years. This led to a significant importance for marketers trying to adapt in the best way with mobile friendly marketing actions. Now, we are facing a new challenge, the Internet of Things.
Mobile Payments shape Digital Marketing
The clichéd adage "you don’t sell products; you sell feelings" has never been more difficult to contest than in today’s digital age. Money has gradually become less physical. Now, with the absence of credit or debit cards, marketing will have to evolve.
Bring digital customers to your physical store
Are you looking to increase customers to your physical store? Are you looking for new ways to digitally attract them? If you answered yes to both of these questions, you might be interested in Google local search ads.
Social Media Plugins and Web Trackers
The penetration of websites through the ten most frequent third-party trackers has almost doubled. The most common form of web tracking is conducted by services of advertising companies. Time to improve your tracking and analytics.