Tracking measures and analyses important events and identifies optimization potential for user interaction on the website.
Tracking and Reporting
Matching tracking data with data from other tools
Tracking of customer journeys
Deeper insights into the performance of certain products
Definition and observation of KPIs
Deriving further optimization measures
Implementing call tracking
Creation of a holistic pool of data
A big advantage of the digitalization of businesses is that there is now more data available than ever before. This huge amount of data, which is often referred to as big data can also create its own problems. The sheer amount and availability of data makes it even more necessary for companies to know exactly what their KPIs should be and how to measure them. OMMAX helps businesses to gain a better understanding of their data. We advise on what to track and help interpret the data to uncover new potential. As part of an individualized report, OMMAX combines all important data to give a holistic overview of the business-critical key performance indicators.
With event tracking, it is possible to measure:
- The number of leads
- The number of conversions
- Customer journeys
- Performance of landing pages
- Performance of KPIs
Why tracking and reporting with OMMAX?
- Multi industry experience
We now have many years of experience in the analysis of big data and in working with customers from several industries and many countries. Understanding the difficulty of each market is crucial for delivering the best possible results.
- Clean data
As a company that offers integrated digital solutions, we understand how important it is to work with clean data. Data analysis stands at the forefront of all of our services and so it is important to get it right.
- Individual reports We offer individual reports that are aligned to our customer’s exact needs and as comprehensive and detailed as desired.
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